I think you are all kind of awesome. My currently best fitting bra is a (sadly discontinued) Panache and I’ve mentioned before what a central role you played in the introduction of K cup sized bras. I love you for offering models up to a KK and bringing out new models up to a K cup every season in both lingerie and swimwear. You also seem invested in hearing what your customers have to say (as demonstrated by your recent reworking of your wires), so as a loyal customer, I thought I’d share some suggestions on size expansion for Panache Sport, Superbra and Cleo. Of course, I wouldn’t mind seeing the sophisticated Masquerade numbers available in larger cup sizes as well, but considering the current size range, that might be less realistic than a size expansion in the Cleo and Superbra lines and certainly less urgent than an upsizing of the sports bras offer.
PANACHE SPORT Your sports bra seems efficient, and what is less common, it even looks good! Because you’ve pioneered with a good offer in larger cup sizes, a lot of your customers are larger than a H cup and would love to get a chance to try it. I was honestly surprised to learn that Freya was expanding their sport line all the way to a K cup. I sure hope you have similar plans!
SUPERBRA BY PANACHE Your Superbra line offers the Melody up to a KK and has a nice selection up to a K. With now a few years experience offering this size, it would be a big step forward to start offering all the way to a KK some classics currently avalaible up to K cup. I guess the Tango, Sienna and Ariza would be good choices as they have proven popular over the years. The Andorra is another bra I’m dying to see at least in a K cup, as everyone is raving about it.
CLEO BY PANACHE Your Cleo line is cute and colourful. It’s great that a lot of styles come in a J cup, but many young women are still sized out. Selected styles in a JJ, K, or even KK cup would be really well received.
In fact, while I really enjoy the Superbra line, it tends to be more classic and have less prints and vibrant colours. All it would take to get more variety in larger cup sizes would be to dare to be bold in the new colourways of old classics. I love the beautifull buterfly print of the new Jasmine and the gorgeous hot pink of the Melody. The buttercup colour once offered in the Eliza bra was also a nice twist. I’d love to see more of that!
Speaking about colour, I adore the Veronica swimwear in its original red and I can see why so many women couldn’t wait to get it in the new Lagoon colour. My hint: it would look absolutely gorgeous in white.